The Crazy Frog mobile phone ring tone shot straight to the top of the British singles chart on Sunday, the first time a phone ring tone has achieved such a feat.
A song based on an annoying mobile phone ring tone has hopped to the number one spot on Britain's single charts.
Despite its popularity the Crazy Frog has generated complaints regarding its aggressive TV marketing campaign that features a smiling cartoon with fully exposed male genitalia.
Television adverts that plug the tune feature an animated frog singing the annoyingly catchy "ding ding dididing..."
Earlier this year the UK Advertising Standards Authority received complaints from viewers who objected not only to the frog's visible genitalia but also to the frequency of the television spots, reports Reuters.
The "Crazy Frog Axel F" ring tone, inspired by the 1980's movie theme from 'Beverly Hills Cop', is the first song that was created specifically for mobile phones to crossover onto the mainstream pop music charts.
The ring tone single was expected to in excess of 150,000 copies in the seven days that ended on Sunday.
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