John Hitchcox, Philippe Starck and YOO have joined forces with Jade Jagger to create "Jade Jagger for YOO", an exciting new concept in residential property design and development. As creative director of "Jade Jagger for YOO" Jade will take on the role as concept designer. She will be collaborating closely with YOO's John Hitchcox and Philippe Starck, and with her long-term business partner, designer Tom
Bartlett.

Over the last five years John Hitchcox and Philippe Starck's YOO brand has garnered a reputation as one of the most innovative and visionary property developers in the world. The YOO name has redefined the conventions of residential design and property marketing, injecting verve, wit and personality into every project the company takes on.

There are now over 4000 YOO apartments, equating to over $2 billion worth
of development worldwide and partnerships under way in many different cities and countries including Moscow, Boston, Miami, Tel Aviv, New York, Sydney, Seoul, Germany, Austria, Madrid, Melbourne, Argentina, and Phuket Thailand. YOO is currently working on 5 buildings over 40 storeys.

Designer Jade Jagger is world famous for her unique style. She currently
holds the prestigious position as creative director of Garrard, designing
lovingly crafted, traffic-stopping pieces for Britain's royal jeweller. Her creative input at jewellery brand Garrard (a job described by Vogue as "a killer appointment") is widely regarded as the driving force behind the Garrard brand's radical face-lift.

Jade began her career as an artist in the late 1980's. She held numerous
successful exhibitions of her works before her freewheeling entrepreneurial spirit led her to set up Jade Inc. applying a colourful, bohemian aesthetic to bespoke fine jewellery and leather goods. She was appointed fine jeweller to Garrard in September 2000. Now globally feted for both her laid-back London/Ibiza lifestyle and her keen eye for design, Jade's maverick sensibility, combining high-rolling luxury and simple hippy values, has earned her critical acclaim in newspapers and magazines the world over.

The most celebrated and commercially successful designer in the world,
Philippe Starck's cool brand of quirky modernism and vigorously egalitarian ethos have furnished him with bonafide rock star status. With Starck, every project, no matter how large or small, instantly becomes an event. In turns, unpredictable but also instantly recognisable, his work has included products as diverse as a motorcycles, hotels and lemon squeezers. Collaborating with John Hitchcox and YOO on residential developments all over the world, Starck's creative input has been key to achieving the YOO brand's healthy media profile and distinctive, "democratic, high-fashion living" philosophy. 

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