Turner Media Group announced today that its Beauty and Fashion Channel will begin a programming relationship with the internationally acclaimed, Paris-based Fashion TV (FTV).

The Beauty and Fashion Channel will have access to all of the latest Fashion TV programming from which to cultivate a daily six-hour block of haute couture programming and trend-setting style videos, including video diaries of top designers, interviews with leading models and an insider’s view of style at the most glamorous parties and fashion shows on the planet.

“We’re pleased to bring the latest fashions and styles from around the world to our U.S. viewers,” said Marc Krigsman, president of TMG’s The Networks Group, which programs and broadcasts The Beauty and Fashion Channel.

“Fashion TV provides extensive coverage of the best fashion shows from around the world and looks inside the most exclusive fashion and celebrity style events."

 

"In line with our model of transactional programming, Beauty and Fashion Channel will link viewers watching FTV programs to transactions custom tailored to the beauty and fashion space. Viewers will be able to connect directly with sponsors and designers for unique offers and on-air purchase opportunities.”

From the runway to the showroom, The Beauty and Fashion Channel features the latest trends in fashion and style in an entertaining and informative platform. The Beauty and Fashion Channel is broadcast to more than 14 million U.S. viewers through DISH Network™ satellite TV nationwide and on regional Time Warner cable TV systems. The Beauty and Fashion Channel will feature video clips from many of Fashion TV’s most popular programming, including “Models Talk,” “World Fashion,” “Vogue,” “Gorgeous Girls,” and “Midnight Hot.”

"Fashion TV offers key lifestyle programming for upscale consumers, store buyers and globe-trotters in search of the next big trend," said Orna Etkovich, vice president for North America, Fashion TV.

“We have unique access to the most exclusive fashion and celebrity events all over the world. By adding FTV programming, The Beauty and Fashion Channel is joining hands with the acknowledged fashion programming leader in the industry and can deliver to millions of U.S. viewers cutting-edge fashion from the catwalks of Milan, Paris and New York.”

What does Canadian-based CityTV-produced Fashion TV think about the deal? We will surely keep you posted. 

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